FIT in Widemarsh Street, Hereford, is THE destination in Herefordshire for the latest designer labels. FIT has an eclectic mix of high fashion, designer pieces and A-list inspired outfits from Diesel, Superdry, Jack & Jones, Nicche London, Levi’s, J. Mitchell, 11 Degrees, Hype and Converse to name just a few. We also stock our own brand of t-shirts, leather bags and denim animals.
Our FIT brand of t-shirts are made by Cambodian charity AIM Apparel who help women who have been subjected to sex trafficking. They are of the highest quality and made entirely of sustainable products in an ethical environment. By buying one of our t-shirts you are helping to provide a safe workplace with added benefits for vulnerable women in Cambodia.
Our luxury FIT Leather Morocco bags are hand-made by Berbers in Marrakech using camel and goat skin. They are handmade with soft leather to the highest quality and each one is unique. Each style comes in two different colours so you are sure to find one that suits you!
Our denim animals and homeware are handmade by a co-operative in Latvia’s capital city, Riga. We are lucky enough to be the only supplier of these ethically made items outside of Latvia by brand Otra.
We work closely with all of our suppliers to ensure not only high quality but to make sure they are all sourced ethically and sustainably. We have visited all of the factories of our ethical brands to see the product being made to ensure they fit our ethics and values.
You could always go old school and visit our store in the heart of Hereford found at 43 Widemarsh Street, Hereford, HR4 9EA.